Brent.fm • a technology mixdown with Aloha

I’m fairly sure Baby Boomers will stay with Facebook for years to come. Many may even retire never having used another network like Google Circles. After all it took most baby boomers more than ten years to get a gmail address.

Most folks will never go to Facebook to do their searches. Doesn’t mean Facebook on page seo should be overlooked in any way. I’m still using fbml to give my clients an advantage in search for example. This holds even if Facebook stops hiding business page content from Google today.

Aside: Search rose in popularity because of the interface design or lack thereof. We’ll see the same during the next feature contraction of the Internet -maybe in 2012.

Facebook is big but it’s not going get bigger than search unless and until they merge with Microsoft and Yahoo Search, which they may do. See: http://searchengineland.com/yahoo-microsoft-receive-go-ahead-to-implement-search-deal-36465 They still will not be bigger than “search” as a result but they could become the most popular search engine. For Facebook Pages or Twitter to be more popular than Google Pages, Facebook would need to be more popular than search itself.
I agree with: http://www.wired.com/wiredenterprise/2011/11/google-plus-pages/

Facebook Pages are of course much more popular and helpful to business owners right now “in the social space.” But unless they open their content to Google’s index, they’ll stay confined to the Facebook Search ecology.

The likelyhood that “Google Pages” will be easier to find requires business owners and marketers to take notice. Especially while Facebook continues to exclude content from the google.

Therefore, I continue to recommend Facebook business pages and the expansion thereof for business owners. Today I’m hoping my clients will jump into the url grab and secure their brand on Google Pages.

If I’m right, Google Pages will rank better and offer better longterm roi as a result. If I’m wrong, no mattah, good having both.

As a Google Solution Provider I’m simply sharing that my first experiences with Google Pages have been “really” positive.

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